Activision revealed that it plans to develop and publish videogames based on Columbia Pictures/Marvel Enterprises' upcoming feature film Spider-Man 3, which is set for release in May 2007. Activision is currently developing console and PC games based on the film Spider-Man 2, which are scheduled for release in North America to coincide with the film's launch on June 30th. According to Sony Pictures Entertainment's recent Spider-Man 3 announcement, Tobey McGuire and Kirsten Dunst will reprise their roles as Spider-Man and Mary Jane with Sam Raimi set to direct.
Under a separate agreement with Marvel Enterprises, Activision also announced that it has secured the exclusive rights to the classic Spider-Man comic book character. The company intends to release a game based on the 40+ year history of the Spider-Man comic book stories during 2005. Under Activision, the Spider-Man franchise has already generated approximately $245 million in revenues in the United States, according to NPD.